Friday, 8 July 2016

The Dettol Big Colour Mix Up - A Quick Fix Solution

Let's now suggest how Dettols colour gaffe can be fixed within the shortest possible time and at low cost.

Remember, Dettol soap actually has a version with "fairer" packaging which it calls Dettol Skincare. It's packaging is awesome and when it was first introduced customers mistakenly thought it was a lightening soap. Eventually they got wise to the fact that it was no beauty bar and not capable of improving their skin complexion.

RB needs to swap the packing of both and "voila!" problem solved. Skincare takes the "brown" pack while even tone sheds its "not so even" brown pack for something more befitting of a Nigerian market where every lady dreams of looking like Kim Kardashian.

1 comment:

Did you find this article helpful? Let us know in the comments section.